October 24, 2014
You’ve been to the workshop, now listen to the show! Our very own Jeff Carroll makes an appearance on WGN radio to talk with Bill Moller about personal branding. Check it out: “Entrepreneur: Creating and Marketing Your Personal Brand.”
October 17, 2014
Getting ready for the CPA exams? Freaking out? Yeah, I get it. I sat for two bar exams (California and Illinois) and the Ph.D. candidacy exams. The intensity of these life-altering events is enough to make even the steely of us crack. I still feel a little anxious when I think about it — trauma? Maybe. But you can harness that intensity and make it work for, rather than against, you. Use it — jump on the wave and ride it to shore. Your anxiety can become the fuel your brain needs to focus, if you impose a little structure on it. Here’s how.
1) Take a review course. This is a great way to get an idea of the scope of the exam, and the materials provided usually contain a relatively clear explanation of the relevant material.
2) Create your own subject matter outlines. It’s important to create your own outlines, rather than simply relying on the review materials, because the act of independently creating an outline forces you to actually process the material — you have to figure out how it all goes together. Each outline should reflect full understanding of the specific subject matter — if you were a super-genius, this would be your memory (the mastery you aspire to). Having a brilliant outline is crucial because it provides the foundation for your preparation.
3) Progressively memorize the material.
- Break it down into sections and then break the sections down into layers. For example, take the first heading of the first outline level (I.) and the material that falls beneath it as your first “section.” Then, identify the layers — the heading (I.), the subheadings (A., B., C…), the next level (1., 2., 3…), the next level (a., b., c.,…)….you get the idea. Depending on the complexity of the material, you may have several layers.
- Notecards are great for memorizing, but before you go there, try writing the outline out several times first. I literally used 100s legal pads when I was studying for the bar — writing out my outlines over and over. You could also type the material, if that works better for you, but there is something about physically writing the material over and over that helps me memorize it. Start with the big picture — the first level of the outline — write it out a few times. Then transfer it to notecards, memorize the notecards, and then write it out again from memory. Pacing around and saying the material out loud helps — kind of getting more senses involved. One of my study partners liked to create flowcharts, too.
- Every time you add info, repeat what precedes it — like you are continuing the thought. This preserves the logical connections and helps you actually understand the material you are memorizing. For example, first you learn “I.,” then “I., A., ” then “I., A., 1.,” then “I., A., 1., a..” etc.
- The key to memorization is repetition. Take your outline with you everywhere — stick copies in your bags, car, bedroom, coffee table — put it on your phone. Read through it whenever you have a moment or when you have a little shock of anxiety about the exam.
4) Stay calm and focused. Yes, it’s a herculean task, but it’s also doable. Thousands of people have taken — and passed — the exam. You will, too.
Next week is “Belief Week,” so let’s kick things off with another great Ted talk by Ruth Chang (who, like me, is a lawyer who quickly realized her true passion lay elsewhere). Now a philosophy professor, Dr. Chang walks us through “How to Make Hard Choices.” We are forced to make several hard choices throughout our lives — what to be, where to live, what job to take, what to do when our boss tells us to do something we are iffy about…. The list is endless, but Dr. Chang breaks it down into a simple exercise. As the video’s description accurately attests: “Here’s a talk that could literally change your life.” Check it out.
September 26, 2014
You have probably heard of the “divestment movement” that started with students on college campuses calling for their universities to sell assets tied to fossil fuel companies from their portfolios. The success of the movement is stunning — in just two years, over 180 institutions (universities, religious organizations, state and local governments), as well as wealthy individual investors, have pledged to divest. And this week, the almost unthinkable happened: the Rockefeller Brothers Fund announced that it, too, will divest. The Rockefeller fortune was built on the success of Standard Oil, one of the oldest, and largest, fossil fuel companies, so the heirs’ endorsement of and participation in the divestment movement signals the growing mainstream concern about global warming and climate change. So where is all the money going to be diverted to? R&D of clean energy solutions. Perhaps the brothers (as business-savvy as those before them) see the opportunity to get in on the ground level — the era of fossil fuels is coming to an end, so why not be the first to enter the green energy market? This could be like getting in on Apple in the 1980s….
September 17, 2014
My husband and I have given up cable television — it is just too expensive. Instead, we bought a Roku device, which provides most of the same stuff through various “channels” that are basically a free version of cable’s “on demand” feature. Anyway, one of the free channels is the “TED” channel. TED (Technology, Entertainment, and Design) is a non-profit organization that holds conferences where “talks” that are usually 5-30 minutes long are given by various individuals on a wide range of topics. In its own words, “TED is a global community, welcoming people from every discipline and culture who seek a deeper understanding of the world. We believe passionately in the power of ideas to change attitudes, lives and, ultimately, the world.” Their motto is “ideas worth spreading,” and most TED talks are available for free at TED.com.
I like these little talks. Last week, I came across one that is particularly relevant to what we aim do here in the center — help you become better communicators. In this talk, Julian Treasure, the chair of a company that advises businesses on how best to use sound, lays out the keys to effective speech. I found this Julian Treasure talk fascinating, and I think you will, too.